Syndicated research is based on an industry assessment through surveys of the customers in that sector. It is focused, informative research that enables companies to compare their standing in the industry with other companies, as well as to identify their strengths and weaknesses.

Proprietary research includes the measurement and tracking of customer satisfaction for individual companies. This research more specifically identifies strengths and weaknesses, and areas needing improvement intervention.

Consulting services seek to further improve a company's customer satisfaction by re-integrating the voice of the customer into their strategic initiatives and daily processes.

Training and education support continued, dynamic customer satisfaction improvement activities.